Many big names are now associated with virtual reality, like Samsung, Facebook, Google, etc. There are many signs that indicate that even Apple may be interested in virtual reality. However, one concern is that of the lack of enough VR content. In fact, companies may not want to invest in content production due to the lack of enough users.

Samsung intends to solve this problem with the Samsung Gear 360. While virtual reality headsets (Samsung Gear VR) are already being sold by Samsung in addition to the smart-phones that power them, the company intends to go a step further with the Samsung Gear 360. The Samsung Gear 360 is a camera that can be used for capturing 360 degree photographs and videos, which will in turn lead to an increase in VR content.

The Samsung Gear 360 is a compact ball-shaped device that can fit in the palm of one’s hand, and is splash-proof and has two lenses. An ultra-wide fisheye lens is used by each aperture. For the capture of 360-degree videos in low light, there is an f/2.0 aperture. On the dome of the camera there is a record button which on being pressed sets off the recording of video by the two lenses with 195-degree angles.

After the wireless export of footage to a Samsung Galaxy S7 or S7 Edge phone, the two videos are stitched into one 360-degree video by a camera app. The editing of the video can also be done using this app, as well as sharing the 360-degree footage on YouTube, Facebook, etc. The video can be viewed using a Samsung Gear VR headset. The phone is used for all the processing required for the stitching together of the two clips into one 360-degree video. Alternatively, the processing of the video can also be done on a PC. With a resolution of 3840 x 1920, the final videos look very good.

Companies like Samsung, Ricoh and LG who are making virtual reality cameras believe that giving consumers the ability to create VR content will help virtual reality to become a mainstream technology. This could lead to your Facebook feed becoming filled with 360 degree videos of your friends’ birthdays, weddings, etc. Samsung believes that VR content made by consumers, like VR home videos, will lead to a deep emotional connection. In fact, Samsung has promised to give a Gear VR unit to those who pre-order a Galaxy S7 or S7 Edge phone.

Virtual reality is a technology that is receiving a lot of attention nowadays due to its broad spectrum of applications across various fields. Virtual reality can be effectively used as a tool for the promotion and growth of your business with the help of a reputed virtual reality company. It is important to choose a virtual reality company carefully and to see that they have an experienced and skilled team in place so that you can expect the best results, right from panorama photography, virtual reality knowledge transfer solutions, 360 videography and advanced visualization to virtual reality tours.

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